Toyota Family Vehicle
Pages
Summary
Family Pages have become a popular tool to market vehicles in recent years and we needed a more powerful, flexible, and streamlined approach to the creation and management of these pages on Toyota.com.
My Role: Main Designer & XD Support
Team Members: Cody Moiseve (Visual ACD), Michael Jackson (XD ACD) & Andrew Gucwa (Sr. XD)
The Process
As the main designer for the Family Vehicle Pages on Toyota.com, I created visual concepts, designs, and prototyping with oversight from a VD ACD and in collaboration with strategy and XD.
Through all-team whiteboarding sessions we established a workflow between XD and VD by creating a module priority list. I contributed with wireframing and annotations for various modules of the page with collaboration from a Sr. XD and oversight from an XD ACD.
Running on an Agile workflow, our team presents mid-sprint updates to client, developers, and partners through InVision prototypes and final deliverables through Sketch, Zeplin, and JIRA.
Visual Concepting
XD Wireframing and annotations for intro marquee module.
Visual Design
The need for a flexible template and a new style guide rolling out, working sessions with our development team allowed implementation and testing of styles and solutions to ensure the template could support multiple generations of family pages.
